|
PRESS INFORMATION
|
|
An impressive
combination
|
|
Good looks, great performance: the Olympus µ
[mju:] 760
|
|
London, 25 January 2007 – The Olympus
µ [mju:] 760 lets photographers express their individuality in style while
capturing life’s unforgettable moments. Available in a choice of three
colours, its sleek, weatherproof* body 7.1 Megapixels enabling beautiful,
detailed pictures – no matter if it rains or shines. This 3x zoom camera
also features Dual Image Stabilization, blur due to camera shake is therefore
significantly reduced, ensuring that photographers can easily record those
special moments where fast, spontaneous action is needed to capture the shot.
And with its slim-line metal body, the µ [mju:] 760 slips easily into any
pocket so that it is sure to be taken along everywhere.
The Olympus µ [mju:] 760 will be available from
March 2007 at around £200. For further information call 0800 0720070 or
visit www.olympus.co.uk.
|
Looks
great from every angle Smartly designed and available in Light Silver,
Dark Blue and Ruby Red, the µ [mju:] 760 radiates on individual style that
grabs attention. While the compact dimensions and elegant contours of its
weatherproof*, metal body make it a pleasure to have and hold, its high spec
ensures excellent photo results. A precision 3x optical zoom (37-111mm on a 35mm
camera, 1:3.4-5.7) gives photographers the flexibility they need to bring
subjects in close and a resolution of 7.1 Megapixels gives plenty of
detail-capturing power. In addition, Dual Image Stabilization takes a
double-barrelled approach to fend off unwanted blur through a combination of a
mechanical image stabilizer and high ISO values.
See and capture more in low
light BrightCapture Technology guarantees the capture of great
atmospheric shots, even in situations where only little light is available. The
µ [mju:] 760 features special scene modes that increase the ISO value to
1600 – significantly reducing the need for flash – while retaining
full 7.1 Megapixel image quality. This technology is also applied in the Movie
mode to considerably extend the opportunities for capturing the magic of
movement at night. Furthermore, BrightCapture Technology makes it easier to
frame shots on the large 6.4cm LCD screen with 230,000 pixels, as the image
displayed is around four times brighter than on a standard LCD.
Simply elegant, elegantly
simple The µ [mju:] 760 matches its versatility and good looks
with ease of use. This ergonomically-formed camera offers a choice of 23 scene
modes that cover many common shooting situations including Candle, Sports and
three Underwater modes. Users are therefore ready to take perfect shots with the
minimum of fuss and effort. And featuring both internal memory plus an
xD-Picture Card slot, the µ [mju:] 760 offers plenty of flexibility for the
storage of images and movies.
And should the photographer fancy giving
their camera a real soaking, an Underwater Case is optionally available. It lets
the fun of photography continue under the water’s surface – down to
40m below, in fact!
A versatile and attractive addition to the µ
[mju:] family, the metal-bodied µ [mju:] 760 is available in a choice of
three colours. A must-have model that combines an exquisite slim design with
advanced, easy-to-use technology. The µ [mju:]
760 will be available from March 2007,
with an estimated High Street price of around £200.
The Olympus µ [mju:] 760 main
features:
- 7.1
Megapixels
- Slim-line
weatherproof* metal body
- Choice
of three colours: Light Silver, Dark Blue, Ruby Red
- 3x
optical zoom (equiv. to 37-111mm) 1:3.4-5.7
- Dual
Image Stabilization
- 6.4cm/2.5”
LCD (230,000 pixels)
- BrightCapture
Technology
- 23
scene modes
- Guide
Function
- Internal
memory plus xD-Picture Card slot
- 25
languages on board
- Supplied
with Olympus Master Software, LI-42B battery
- Optional
Underwater Case (PT-036)
available
* Weatherproof equivalent to the IEC standard
publication 529 IPX4
For
images or spec sheets, please go to https://www.olympuslive.co.uk
For login details, questions or additional
information, please contact: Jerome
Demare / Harjit Sohotey020 7250
4838press-office@olympus.uk.comOlympus
UK Ltd2 -8 Honduras
StreetLondon EC1Y
0TXAppendixBrightCapture
Technology
A technology
developed for better shooting results in low light situations. BrightCapture
works in two ways: i) All available pixel information from the image sensor is
used to provide a view on the LCD that’s up to four times brighter than
conventional types, to make framing easy even in dark surroundings. ii) In
certain shooting modes sensitivity is increased (resolution is sometimes
reduced), which results in well-exposed images with accurate colour
reproduction, high contrast and definition, even when not using the flash. Scene
modes that benefit from BrightCapture Technology include Candle, Night Scene and
Available Light.
Dual Image Stabilization
Providing
two-fold protection, this special function helps to avoid image blur caused by
camera shake or fast-moving subjects. It combines high ISO values with a
CCD-based mechanical image stabiliser, where a built-in gyro sensor detects
camera movement and adjusts the CCD accordingly.
Guide
function The general purpose and recommended use of the various camera
modes and menu options are briefly explained directly on the LCD. This makes
shooting easier and means users will rarely need to consult the manual – a
real benefit for photographers when on the go, as well as those looking for a
short theoretical briefing without having to carry or consult guidebooks.
|